The GTM Company — Outbound ROI Calculator
tools.thegtmcompany.com · 2026
Outbound ROI.
Your personalised outbound model — built from your infrastructure, performance metrics, and cost structure. Here's what a structured outbound programme could add to your existing pipeline.
40+
Active B2B SaaS campaigns run
3.2%
Average reply rate across portfolio
$15M+
Pipeline generated for clients
18 days
Avg. time to first booked meeting
Live output
19,800
Emails / month
19.8
Meetings booked
$19,800
Monthly revenue
3.0x
Monthly ROI
Revenue setup
Infrastructure
default: 3
= 60 sending mailboxes
emails per prospect
Performance metrics
1 positive reply for every X emails sent
%
$
Cost structure
$/month
= $200/month
$/month
= $180/month
$/month
$/month
$/month
$6,560
Total Monthly Cost
Sales pipeline
Stage Count
Emails Sent19,800
Opportunities (Positive Replies)39.6
Meetings19.8
Deals Closed3.96
Emails
19,800
Opportunities
39.6
Meetings
19.8
Deals Closed
3.96
Financial analysis
$19,800
Monthly Revenue
3.0x
Monthly ROI
$331
Cost per Meeting
$1,657
Customer Acq. Cost
3.0x
LTV / CAC Ratio
5-month cash flow projection
Ready to run these numbers for real?
Get your free GTM Audit.
We'll map your TAM, benchmark your outbound model, and show you exactly what a structured campaign would generate — before you commit to anything.
Get Your Free GTM Audit
What's included — free, no commitment
Your personalised audit covers TAM sizing, signal identification, pipeline modelling across 3 tiers, benchmark rates from 40+ active campaigns, and a channel strategy built from your website. Live in 5 days.
No risk, no commitment
Live in 5 days
$15M+ pipeline generated